Whether you are a new business or a long-time running firm, if you are not exploring SEO, your online marketing is bound to fail. Search Engine Optimization, popularly known as SEO refers to a number of strategies that are designed to boost your website’s visibility in organic search results. It provides a great way to boost website traffic, increase conversions, and reach more targeted clients.
This is an important question for businesses to ask. Knowing the cost of SEO is important as it will help you to set aside a sufficient portion of your budget to invest in high-quality SEO
Since the beginning of SEO, providing a simple answer to this question has never been easy. This is because there are many variables that need to be taken into consideration when building an SEO strategy. Every project is different and the price will depend on the needs of your business and the recommended strategy.
Our experienced SEO experts take the time to conduct a thorough assessment of your website to provide an accurate quote. Our SEO pricing is influenced by a number of factors, including the number of keywords to be optimized, the type of SEO content needed, level of keyword competition the website’s current structure, the size of your business and the extent of services you need.
Size of Website
The first thing we take into consideration is how big the website is and the number of pages that need optimization.
We then determine the amount of content development that is needed, based on the keywords being targeted. Content creation is important, especially if after consultation and initial testing, we realize that the site is lacking important pages.
We also take the time to check your website for any technical issues that need fixing.
We take the time to analyze the backlinks you have. If your website does not have backlinks to authoritative websites in the industry, we may need to allocate more budget to focus on building a strong link profile.
How strong is your competition?
This is another important factor to consider as it will determine the amount of work that will need to be put in to help your website rank over your competition.
Another major factor in pricing our SEO services is the client’s budget. We can always customize the scope of work to meet the client’s budget. We believe that successful SEO involves evaluating many variables to forge a path forward within the client’s budget.
Our SEO pricing comes in two main phases
First Phase: Initial SEO
I this phase, we will modify your website to ensure search engines can crawl and read your website. We achieve this by auditing and modifying the elements of your website. The price for this first phase will be determined by the number of keywords you want to rank for since for each keyword, we will need to add content, meta tags, coding and more.
Usually, the first phase of our SEO service is usually the most expensive with the consecutive ones being relatively cheaper. This is because, in this phase, we will need to do a little more heavy lifting to address any technical issues and ensure all priority pages are keyword optimized.
Second Phase: Ongoing SEO
In this phase, our SEO pricing varies based on the number of blogs, keywords, and the number of backlinks from high authoritative sites like WebMD or Forbes we will need to create to help your website rank on search engines. You will be provided with a dedicated SEO specialist who will optimize your website to rank on SERPs and develop an ongoing plan to help it move up the ranks.
Our SEO services aim to save you time and money, allowing you to focus on more important aspects of your business. We offer local, enterprise, e-commerce and standard SEO plans, all with various tiers to fit your digital marketing needs and budget. What’s more, our strategies are designed to help you earn the highest possible ROI for your investments.
Contact us today for any queries regarding our SEO services and we will be glad to assist.